Apple, Pepsi to give away 100 million free songs
October 16, 2003 - 14:32 PDT   Apple and Pepsi-Cola today announced a promotion to legally give away 100 million free songs to Mac and Windows users from the iTunes Music Store. Beginning February 1, 2004, 100 million winning codes will be randomly seeded in 20 ounce and 1 liter bottles of Pepsi, Diet Pepsi and Sierra Mist, and the winning codes will be redeemable for a free song from the iTunes Music Store. "Winners will simply go to Apple's iTunes Music Store, enter the code found under the bottle cap and choose any 99 cent song from the online store's vast catalog of over 400,000 songs." The Pepsi iTunes promotion will kick-off with a Super Bowl ad on February 1, 2004, and will run until March 31, 2004.  [ Email this story ]

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